During the celebration of Spring Day in Argentina, with all the teenage hormones in the air, we placed a car and a chemical toilet to shake as if people were inside "fooling around". A simple adjustment to the car's shock absorbers, shook the world: from UNILAD to La Nación in Argentina.
The campaign became a viral phenomenon.
Brand: Netflix Argentina
Agency: Monks Buenos Aires
CEO: Bruno Lambertini
ECD: Pablo Vitale, Agustin CastellaniGCD: Alberto Ezequiel Fernández
Sr Creatives: Francisco Arnaudin Garcia, Joao Oliveira, Somolo Salvador Silvestre
Head of Design: Victor Castañeda
Sr Designer: Ignacio Giardino
Creative AV Developer: Lisandro Suarez Poch
Head of Client: Lala Fernández
Title Manager: Facundo Mele
Client: Martina Johansen, Mateo Valentin, Ana Clara Ortíz, Fede Gozaini
Production Company: Corinthian